Job Description

Welcome to Fi.

Were a passionate team from Square Google TikTok Peloton Uber and more working to transform the human-pet relationship. Our mission Develop cutting-edge technology to revolutionize what it means to be a pet parent. The pet industry remains firmly stuck in the past and we are here to change that. Fi is leveraging our teams talent and expertise to improve the lives of millions of pets in the U.S. Real-time location tracking activity sleep and behavior monitoring and thats just the beginning.

The most exciting aspect of our work Bridging the communication gap between pets and humans. Imagine a world where everyone knows how their pet feels in real time and how to keep their best friend in good shape. Thats the future were building at Fi.

If youre someone who thrives in innovative collaborative work environments and feels strongly about helping pets live longer better lives Fi could be the perfect fit. Join us in our pursuit of the impossible or as we call it here let me find a way to redefine the future of pet ownership together.

Fi is looking for a Senior Brand Designer!

Fi is looking for a Senior Brand Designer to own visual design across brand product and experiential. Youll build and maintain the scalable visual systems that define how Fi looks and feels across every touchpoint - from product launches and marketing campaigns to digital UI packaging retail signage print and social. This is a high-craft high-ownership role for a designer who thinks in systems but sweats the details.

What Youll Do:

• Brand Systems: Build and maintain scalable visual systems across typography color iconography and motion that hold up on every surface Fi touches
• Product & Digital: Apply the brand to digital UI app design and web with fluency and precision
• Campaigns & Marketing: Partner with Growth and Marketing to design assets that perform across paid social email landing pages and launch moments
• Packaging & Print: Lead packaging design and print executions that are shelf-ready and brand-right
• Retail & Experiential: Extend the brand into physical environments including retail signage pop-up activations and in-store presence
• Social: Ensure social content is visually consistent on-brand and built to stop the scroll
• Cross-functional Collaboration: Embed with Product Marketing and Growth teams to bring design thinking into the room early

What Youll Bring:

• 5 years of experience across brand visual and product design
• A portfolio that spans brand identity digital/UI and physical/print applications
• Strong command of typography layout color and visual hierarchy
• Proven ability to work collaboratively with Product Marketing and Growth partners
• Clear communicator able to articulate design rationale and decisions
• High attention to detail and consistent execution quality
• Expert in Figma and Adobe Creative Suite (Illustrator Photoshop InDesign) across a wide range of formats
• Fluent in generative AI tools like Midjourney and Runway as part of the creative process from concepting through visual development
• Able to design across print and digital with a strong understanding of production requirements layout systems and scalable brand application

Why Youll Love Us:

• Time to Recharge: Enjoy flexible PTO to take the breaks you need.
• Top-Notch Health Coverage: Weve got your back (and teeth and eyes) with full medical dental and vision insurance.
• Wellness Perks: Free access to One Medical Kindbody and Talkspace to keep you feeling your best.
• Dog-Friendly Office: Bring your pup to work theyre part of the team too.
• Give Back to the Pups: Make tails wag with a $500 annual donation to a dog charity of your choice through our BarkBack Program.
• Free Fi Membership: Your furry best friend(s) get all the benefits of a Fi collar on us!
• Love for Friends Family: Share the Fi magic with loved ones through our gifting program.

$115000 - $150000 a year

The anticipated base salary range for this position is $115000$150000. Actual compensation will vary based on multiple factors including skills experience market conditions and role scope which may evolve during the hiring process. As a fast-growing Series B startup Fi evaluates compensation opportunistically to align with the right candidate. This role is also eligible for equity compensation.

Fi is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race color sex religion sexual orientation national origin disability genetic information pregnancy or any other protected characteristic as outlined by federal state or local laws. This policy applies to all employment practices within our organization including hiring promotion termination layoff recall leave of absence compensation benefits training and apprenticeship. Fi makes hiring decisions based solely on qualifications merit and our needs at the time.

Required Experience:

Senior IC

Job Tags

Full time, Work at office, Local area, Flexible hours

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